100 STARTUPS TO WATCH 2025
- Fernanda Bezerril
- Oct 30
- 1 min read
Updated: Nov 4
100 Startups to Watch 2025: What Changed in the Ecosystem’s Most Anticipated Ranking?
The Brazilian Pequenas Empresas & Grandes Negócios magazine has released the latest edition of 100 Startups to Watch, highlighting the most promising companies in Brazil based on criteria such as innovation, scalability, business model, and solution maturity.
Now in its eighth edition, the list reaffirms the strength of three segments that continue to dominate the top positions in recent years: Healthcare, Technology, and Finance. This year, Industry takes center stage with 14 startups — nearly three times more than last year. The Insurance sector reappears after a two-year absence, and for the first time since 2021, Healthcare surpasses Technology in the number of companies featured.
A comparative analysis by DealMaker identified several recurring startups in the ranking:
4 editions: A4 Solutions, Yapoli, ONKOS and Dootax
3 editions: NeuralMind.AI, Neomed, IBBX, COGTIVE Softwares and Nude
Featured in both 2024 and 2025: Upik | Arquiteto de Bolso, beetouch.ai, Carteiro Amigo Express, Nanoceuticals, Nilo, Protium Dynamics, Revella Tech and T&D Sustentável
The ranking underscores the diversity and growing maturity of Brazil’s innovation ecosystem. Congratulations to all the recognized startups!
Check out the full 2025 edition here:
By DealMaker Insights | DealMaker
